Young UK drivers most likely to be distracted by “attractive pedestrians”

Young drivers in the UK are the most likely to be involved in an accident after seeing an attractive pedestrian, according to research.

Do you get distracted easily when behind the wheel?

A survey from Ford has researched what distracts young drivers across Europe, and the UK has come top of the list for one type of distraction in particular…attractive pedestrians.

The survey, of 6,500 18 to 24-year-olds in Europe, revealed the other major distractions for drivers, and what each country is guilty of in particular.

Italians are the most likely to take a call while behind the wheel, Germans are most likely to speed and Spaniards are most likely to take risks when driving with friends.

Ford completed this study as part of its Driving Skills for Life (DSFL) scheme, which looks to provide advice and training to young drivers to prevent accidents and fatalities in the future. The scheme has trained over 20,000 young drivers since its launch 13 years ago.

Here’s a rundown of some of the key information from the survey:

  • 57% of the young adults surveyed admit to speeding
  • 43% admit to texting while driving
  • 40% admit to taking more risks when driving with friends
  • One in 10 even admitted to watching videos behind the wheel
  • But 57% say they take fewer risks when with parents or grandparents

Jim Graham, manager at DSFL, explained that while the UK results may make you break a smile, there is a serious need for a change of attitude from some young drivers. He said: “Too many young adults are dying in car crashes caused by a combination of inexperience and poor decision-making.

“It is crucial that we find the right way to reach young people with these very important messages.”

A total 93% of the drivers surveyed considered themselves to have good driving skills. However, the other results suggest there are some habits that drivers in the UK need to stop.

The research comes as road safety charity Brake launches its National Road Safety Week and is urging people to sign its Pledge.

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